Affinity Life - Calgary

5/5 β˜… based on 8 reviews

About Affinity Life

About Us


Our Story

Affinity Life was founded in Calgary, Alberta in early 2020 by Philip Setter. After losing his close partner in a climbing accident he wanted to make sure his own life insurance needs were met. He found obtaining insurance at an affordable rate that would cover his sports was incredibly complicated and challenging. 

Once he found suitable products and companies that could achieve these goals, he set out to share them with the climbing community. However, with Covid-19 in full swing at this point, the need to simplify and digitize this solution was apparent.

After two years of software development, Affinity Life was born: an online digital platform where outdoor enthusiasts could easily obtain life insurance that was both affordable and covered all their outdoor activities. 

We never want to deliver a life insurance cheque, but we understand that accidents can happen in the mountains. Our mission is to alleviate at least one overwhelming stress in the face of such tragic accidents. It will never bring our loved ones back, but it can allow us time to heal.

-Philip Setter (Founder, CEO)


Our Pledge

We donate $25 from each policy sold to search and rescue teams across Canada. SARs play a critical role in the safety and rescue missions throughout the mountains and the adequate funding of their organization is very important to us.

We also donate $25 from each policy sold to Mountain Muskox. Mountain Muskox provides support and community for anyone who has experienced loss or trauma in the mountains while working or recreating. All funds help pay for the professional therapist, meeting space, and program development. 


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Last updated on June 19, 2022

Contact Affinity Life

Address :

1550 5 St SW #300, Calgary, AB T2R 1K3, Canada

Phone : πŸ“ž +898
Postal code : 2
Website : http://www.affinitylife.ca/
Categories :
City : R

1550 5 St SW #300, Calgary, AB T2R 1K3, Canada
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Reba Hopf on Google

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Super glad I found this site. Made it incredibly easy to purchase life insurance and it was done all online.
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Dale Monette on Google

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I've had the pleasure of working with Phil on several life insurance policies and have used his services with many clients assisting them with life insurance needs as well. Phil's expertise and commitment to finding the best product to suit each clients' needs are what sets him apart from the rest. Thanks so much Phil!
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Jon Lamont on Google

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I am so happy that I was introduced to Affinity Life. I have always been overwhelmed by the thought of finding the right insurance at the right price for my family and I. They made it easy to compare policies/prices and made the process so seamless. Thank you for the peace of mind. I would highly recommend Affinity Life to anyone.
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Jake Baclawski on Google

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The website was easy to navigate, professional, and I got approved. Appreciate Philip's hard work on my file
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Monica Bennett on Google

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So glad that I found this website and was able to purchase life insurance for myself without having to talk to a salesperson. The process was quite easy and I didn't feel pressured at any point by the customer service reps. I would definitely recommend it to families looking for life insurance but don't want to have an advisor sales pressure them.
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Melanie Bodhi on Google

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I would recommend this company 100%! After the birth of our second child, we decided that it was important to get life insurance. I had been hesitant to get insurance but was convinced by my partner that it was important. I found the website easy to use and convenient to do on our own time and pace. I enjoyed the low pressure experience that was also surprisingly informative. It was nice to feel in the "drivers seat" throughout the entire experience.
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Alik on Google

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Great no nonsense platform. The entire application was online and only took a few minutes. Great option for anyone looking for life insurance that covers climbing, skiing, and other "extreme sports" often not covered by traditional life insurance options.
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Kirstin Bartsch on Google

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As opposed to many companies we attempted to get life insurance through, with affinity we filled out a health questionnaire online Instead of doing a long phone conversation, and were approved even though we participate in outdoor activities like climbing and skiing. The approval process was also very fast. Great experience, highly recommend

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